SALES DIRECTOR

Do you want to lead the way in shaping the future cement market, securing Aalborg Portland’s leading position through strategic innovation, analytical excellence, and commercial drive — while motivating and developing your sales team as a visionary leader in a dynamic market characterized by continuous change and high ambitions?
As Sales Director for Domestic/Grey Cement, you play a crucial role in maintaining and strengthening Aalborg Portland’s competitive position through strategic sales development, volume management, and profitability optimization across the markets of Denmark, Norway, and Iceland. With a strategic and analytical approach, your mission is to develop and implement sustainable sales, marketing, and business development activities. You navigate a complex market in which Aalborg Portland holds a leading position, managing your own customer portfolio across a diverse and dispersed client base. Your efforts proactively and effectively reinforce Aalborg Portland’s current market position through sharp analyses and targeted activities.
You have a wide range of strategically important responsibilities, setting the direction for sales and marketing activities. This involves close cross-functional collaboration and playing a central role in both internal and external relationships.
Your primary tasks include:
- Defining and implementing strategic sales and marketing plans based on comprehensive market analysis and identifying key patterns and trends.
- Leading, motivating, and developing the sales and marketing team through ongoing training and engagement.
- Ensuring market requirements are effectively communicated to the product development team, aligning go-to-market strategies with the company’s product roadmaps.
- Managing and monitoring sales and marketing activities to ensure alignment with established plans, concepts, and budgets.
- Representing Aalborg Portland externally by building and maintaining strong industry relations and networks.
- Collaborating with the logistics department on the digitalization of customer interactions.
- Ensuring compliance with local and global sales procedures, including effective utilization of CRM systems.
Additionally, you are an integral part of Aalborg Portland's leadership team, reporting directly to the Managing Director, actively contributing to optimal communication, collaboration, and development across the organization.
It is expected that you have a commercial education in sales and/or marketing at a minimum BSc, MSc, or MBA level, combined with at least 7-8 years of documented leadership experience within strategic sales management, preferably within the building/construction sector, engineering consultancy, or a related industry.
You possess strong analytical, structured, and data-driven capabilities enabling you to identify trends, prioritize initiatives, and make sound, evidence-based decisions. You are an excellent communicator with solid sales and negotiation skills, and a deep knowledge of sales processes, CRM, and sales KPIs. You are development-oriented, inspiring, and goal-focused, capable of motivating teams and building engagement both internally and externally.
Your proven experience in delivering results within a matrix organization, combined with fluency in English, supports your ability to navigate effectively in this role. Furthermore, you thrive in a proactive and dynamic environment characterized by continuous change.
You are offered a key role as Sales Director in a successful, world-leading company, where you get the opportunity to further drive the development of Aalborg Portland’s sales and marketing activities, significantly impacting the organization's market leadership and growth.
For more information about the position or Aalborg Portland, please contact Partner Louise Koldborg from Kompetent by mail: lk@kompetent.as or on mobile phone: +45 2060 2350.
Aalborg Portland is the only producer of cement in Denmark supplying most cement for construction and infrastructure nationwide and is also a significant player in the international market. The company was founded in 1889 and is headquartered in Aalborg, Denmark.
Since 2004, Aalborg Portland has been part of the Cementir Holding Group, a global cement producer headquartered in Rome in Italy. Aalborg Portland oversees Cementir Group's activities in the Nordic and Baltic region, which includes Denmark, Sweden, Norway, Iceland, France, Belgium, and Poland, and plays a vital role in the success and growth of the Cementir Group. The Nordic & Baltic Region employs a total of 1,100 employees - including 770 in Denmark.
As part of Aalborg Portland, you join a group that is extremely ambitious to make production more sustainable. By 2030, with major investments in carbon capture technologies, Aalborg Portland will become the EU’s first cement plant producing cement with zero emissions.
- Lokationer
- Aalborg Portland - Aalborg

Aalborg Portland - Aalborg
Om Kompetent
Kompetent er en dansk konsulentvirksomhed, der udelukkende drives af erfarne partnere fra såvel search-
og rekrutteringsbranchen som fra ledelsesfunktioner. Vi har et omfattende netværk på kandidatmarkedet og blandt virksomhedsledelserne; og ikke mindst solid og dokumenteret erfaring inden for rådgivning og opgaveløsning i mange forskellige brancher. Vi har alle mere end +10 års erfaring med rekruttering, rådgivning og ledelse, hvilket giver os en solid ballast. Vi kender branchen og de forskellige spillere.
SALES DIRECTOR
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